Skip to Content
Change lives. Change organizations. Change the world.

Center for
Social Innovation

Center for Social Innovation

Environment

Bigger May Not Be Better

Author: Mark Dowie
Stanford Social Innovation Review, Spring 2006
... Read more
Subscription Required
You must be a subscriber to read this SSIR article in its entirety.
Subscribe at SSIReview.org

Green Skies for Renewable Energy

Published: November 01, 2005
Topics: Environment
[photo - green skies for renewable energy]
- Marguerite Rigoglioso

The Electric Car: The Major Players

Academic Case Study by:
Robert A. Burgelman, Andrew S. Grove, Debra Schifrin
Published: 2008
Topics: Environment
[photo - Robert A. Burgelman]
[photo - Andrew S. Grove]

The case covers and analyzes the major players in the electric car industry, including start-up and established automakers, battery makers, retrofitters, utility companies and the government.

In 2008, the electric car industry was poised to take a giant leap forward, with start-up companies a step ahead of large automakers. Venture capital firms were investing hundreds of millions of dollars in promising electric car and Plug-in Hybrid (PHEV) start-ups, while existing companies were pouring billions of dollars into electric car and PHEV research. There were also companies that retrofitted existing cars, turning them into Plug-in Hybrids. At the same time, battery makers were racing to build enough lithium-ion batteries for automobiles to meet the expected demand.

Most batteries were developed and manufactured in Asia. The electric car industry also required a vast infrastructure of charging stations in each country to enable electric car and PHEV owners to charge their cars outside their homes. Electricity companies were taking an interest in the industry, and began partnering with automakers to test how extensively electric cars used the grid. The case explores what role, if any, governments should play in supporting the electric car industry, and how internal combustion engine makers were striking back with new engines that were smaller, more fuel efficient and more environmentally friendly.

GSB Faculty, Students and Staff only may view PDF document, authorization required.

Paper Copy: You may purchase this case from Harvard Business Publishing.

Case No: SM175

FedEx and Environmental Defense: Building a Hybrid Delivery Fleet

Academic Case Study by:
Erica L. Plambeck, David Hoyt
Published: 2006
[photo - Erica L. Plambeck]

In 2000, FedEx Express and Environmental Defense began a collaboration to develop a source of new generation delivery trucks with dramatically improved fuel efficiency and environmental impact.

By 2005, prototypes had been developed by Eaton Corporation, which supplied hybrid diesel-electric transmissions, and Freightliner, which integrated the transmissions into the delivery truck chassis. The prototypes had been tested by FedEx, which announced that it intended to buy 75 of the new hybrid trucks.

The case describes the process by which the new trucks were specified and developed, and the roles of each of the organizations involved.

GSB Faculty, Students and Staff only may view PDF document, authorization required.

Paper Copy: You may purchase this case from Harvard Business Publishing.

Case No: SI82

It All Started Here

Stanford Social Innovation Review, Spring 2006
... Read more
Subscription Required
You must be a subscriber to read this SSIR article in its entirety.
Subscribe at SSIReview.org

Chilling With Greenpeace, From the Inside Out

Author: Cathy L. Hartman & Edwin R. Stafford
Stanford Social Innovation Review, Summer 2006
... Read more
Subscription Required
You must be a subscriber to read this SSIR article in its entirety.
Subscribe at SSIReview.org
Corner