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Center for Social Innovation

Corporate Social Responsibility

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Stanford Social Innovation Review: Winter 2010

Is there a monopoly of bribery?

Resource: Stanford Social Innovation Review Article
Stanford Social Innovation Review: Winter 2010

Corporate social responsibility and transparency encourage companies to do good.

Resource: Stanford Social Innovation Review Article

Banking industry executives need to look broadly at changes to reform the American financial system, says Herbert Allison, MBA '71, the head of the government's Troubled Asset Relief Program.

Resource: News Article
Stanford Social Innovation Review: Fall 2009

Maria Yee established her eco-friendly, high-end furniture company long before going green was the done thing. Two decades later, her company’s environmentally sound practices not only reflect a planet-friendly ethos, but also drive a market-friendly creative edge. Here’s how and why Yee stays green in a brown industry.

Resource: Stanford Social Innovation Review Article

Solutions to supply chain problems from motorcycle parts in Africa to grocery delivery and solar power in the US were shared at the Advancing Socially and Environmentally Responsible Supply Chains Conference presented by the Stanford Global Supply Chain Management Forum and the Center for Social Innovation at the Stanford Graduate School of Business.

Resource: News Article
[photo - Jil Zilligen]

It is not easy for an organization to merge the business acumen of the corporate sector with the conscience of nonprofits. Panelists discuss learning how to balance their double bottom lines of profits and social goals.

Resource: News Article
Stanford Social Innovation Review: Winter 2009

In their efforts to be socially responsible, most companies fail to wield their most powerful tool: lobbying. Yet corporations such as Mary Kay, Royal Dutch Shell, and General Motors are increasingly leveraging their deep pockets, government contacts, and persuasive powers for the cause of good. Not all kinds of socially responsible lobbying are created equal, however. The authors discuss which forms are best for companies and society. —By Kyle Peterson & Marc Pfitzer 

Resource: Stanford Social Innovation Review Article
Stanford Social Innovation Review: Fall 2008

Why the Soccer Ball Project—one of the world’s first multistakeholder efforts to stop abuses of labor rights—is failing to protect workers in Pakistan. —By Anthony Ewing

Resource: Stanford Social Innovation Review Article
Stanford Social Innovation Review: Fall 2008

Consumers say they want to buy ecologically friendly products and reduce their impact on the environment. But when they get to the cash register, their Earth-minded sentiments die on the vine. Although individual quirks underlie some of this hypocrisy, businesses can do a lot more to help would-be green consumers turn their talk into walk. —By Sheila Bonini & Jeremy Oppenheim

Resource: Stanford Social Innovation Review Article
Stanford Social Innovation Review: Fall 2008

CSR as competitive advantage.

Resource: Stanford Social Innovation Review Article
Stanford Social Innovation Review: Fall 2008

Rewarding the socially responsible with customers.

Resource: Stanford Social Innovation Review Article

The more a business focuses on it’s social mission, the more revenue it will generate. 

Resource: Blog Post

Nonprofits need to think seriously about helping their employees’ with post-work survival. 

Resource: Blog Post

The author warns that selling a company or organization should not mean selling out as social missions will prove to contribute to long term success. 

Resource: Blog Post

Good Capital invests in socially responsible Adina.

Resource: Blog Post

BB&T decides to help with the bailout of the financial market.

Resource: Blog Post
Video/Audio : All | Audio | Video
[photo - Photo: Mohammed Abbad Andaloussi]
Can change the world by engaging in corporate citizenship one hour a week? Al Jisr, and its founder Mohammed Abbad Andaloussi, are convinced that we can. In this audio interview, host Sheela Sethuraman interviews Analoussi about his efforts to improve education in Moroccan schools by involving businesses. So far, more than 100 corporations have "adopted" some 200 schools, providing volunteers, support, and a real world perspective to students.

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Resource: Audio
[photo - Gene Sykes]
What does Wall Street make of the trends in cleantech, corporate environmental strategy, corporate social responsibility, and emerging carbon markets? In this audio lecture, sponsored by the Stanford Center for Social Innovation, two Goldman Sachs managers discuss how their investment firm is making the financing of corporate deals contingent upon the incorporation of increasingly stringent environmental criteria.

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Resource: Audio
[photo - Fair Trade]

Coffee price fluctuations over past decades have created extreme financial crises and long-term poverty for thousands of small-scale Latin American farmers. In this Stanford Center for Social Innovation sponsored audio lecture, David Funkhouser of TransFair USA, details how the Fair Trade movement arose as a market-based approach to poverty alleviation and international development. He discusses Fair Trade's function to offer suppliers fair, above-market prices, and TransFair's role in supporting that movement.

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Resource: Audio
[photo - Rick Duke]

Now that global warming is recognized as a real and serious problem, discussion is turning to practical challenges of reducing emissions in the long term. Host of the Center for Social Innovation, Rick Duke, discusses a new report by McKinsey & Company that considers how to address the problem affordably. In this audio lecture, Duke outlines some of the emerging technologies and public policy changes that will be needed to support such a process.

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Resource: Audio
[photo - Tony Prophet]

With energy costs on the rise and the U.S. government expected to push for reduced carbon emissions, environmental sustainability has become a market imperative for Hewlett-Packard. Speaking at Stanford for the 2007 Responsible Supply Chains Conference, HP's senior VP of personal systems, Tony Prophet, shares how his company is working to reduce its environmental footprint throughout the product life cycle.

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Resource: Audio
[Video-Corporate Social Responsibility Panel]

A key to assessing and expanding a company's corporate social responsibility agenda is developing appropriate reporting mechanisms both inside and outside the firm. Panelists from The Coca-Cola Co., United Technologies Corp., McDonald's Corporation, and KPMG share best practices.

Resource: Video
[Video-Value Creation]

The nonprofit sector delivers social value and the for-profit sector delivers economic value, right? Wrong! Jed Emerson argues that value is nondivisible, whole, and blended. He invites us to think beyond philanthropy, corporate social responsibility, social enterprise, and other limiting mindsets.

Resource: Video
[Video-Living Your Values]

Changing the status quo in major organizations may seem overwhelming. Debra Meyerson offers strategies to effect change from within through tempered radicalism, drawing on research findings and bottom-up approaches.

Resource: Video
[Video-Social Entrepreneurs Invent the Future]

Can businesses deliver strong returns to shareholders while also promoting the health of people and the planet? Gary Hirshberg, the phenomenally successful pioneer of the organic foods industry, utters a resounding yes.

Resource: Video
[photo - Gary Hirshberg]
Scientists predict that we have less than 10 years to sufficiently reduce carbon emissions to avert a total environmental disaster. Gary Hirshberg, Stonyfield Farm "CE-Yo", tells of his company's efforts over the past 25 years to reduce its environmental footprint while increasing profits. Hirshberg shares lessons from his book Stirring It Up: How to Make Money and Save the World, in this Stanford Center for Social Innovation audio lecture.

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Resource: Audio
[photo - Photo: Mohammed Abbad Andaloussi]
Can change the world by engaging in corporate citizenship one hour a week? Al Jisr, and its founder Mohammed Abbad Andaloussi, are convinced that we can. In this audio interview, host Sheela Sethuraman interviews Analoussi about his efforts to improve education in Moroccan schools by involving businesses. So far, more than 100 corporations have "adopted" some 200 schools, providing volunteers, support, and a real world perspective to students.

You are missing some Flash content that should appear here! Perhaps your browser cannot display it, or maybe it did not initialize correctly.

Resource: Audio
[photo - Gene Sykes]
What does Wall Street make of the trends in cleantech, corporate environmental strategy, corporate social responsibility, and emerging carbon markets? In this audio lecture, sponsored by the Stanford Center for Social Innovation, two Goldman Sachs managers discuss how their investment firm is making the financing of corporate deals contingent upon the incorporation of increasingly stringent environmental criteria.

You are missing some Flash content that should appear here! Perhaps your browser cannot display it, or maybe it did not initialize correctly.

Resource: Audio
[photo - Fair Trade]

Coffee price fluctuations over past decades have created extreme financial crises and long-term poverty for thousands of small-scale Latin American farmers. In this Stanford Center for Social Innovation sponsored audio lecture, David Funkhouser of TransFair USA, details how the Fair Trade movement arose as a market-based approach to poverty alleviation and international development. He discusses Fair Trade's function to offer suppliers fair, above-market prices, and TransFair's role in supporting that movement.

You are missing some Flash content that should appear here! Perhaps your browser cannot display it, or maybe it did not initialize correctly.

Resource: Audio
[photo - Rick Duke]

Now that global warming is recognized as a real and serious problem, discussion is turning to practical challenges of reducing emissions in the long term. Host of the Center for Social Innovation, Rick Duke, discusses a new report by McKinsey & Company that considers how to address the problem affordably. In this audio lecture, Duke outlines some of the emerging technologies and public policy changes that will be needed to support such a process.

You are missing some Flash content that should appear here! Perhaps your browser cannot display it, or maybe it did not initialize correctly.

Resource: Audio
Case Studies : All | Academic Cases
No Results Found

The CEO of Gardenburger, a seller of veggie burger products and other food alternatives to meat, considers the company’s advertising strategy. He aims to take the company from the small health-food niche to the consumer mainstream.

Resource: Academic Case
[photo - Stefanos Zenios]

This case details the 2006 decision by the United Kingdom to deny coverage for a new form of inhaled insulin. In doing so, it highlights the challenges to innovators in managing conflicts over the costs, benefits, and risks of new technology.

Resource: Academic Case
[photo - Alan D. Jagolinzer]

The case discusses U.S. and international accounting guidance regarding the disclosure of contingent and environmental liabilities.

Resource: Academic Case
[photo - James A. Phills]

Worldstock, Overstock.com’s socially responsible initiative, which marketed handicrafts produced by developing nation artisans to the United States, was suffering losses. Some stakeholders wondered if Worldstock would be shut down or spun off if the situation did not improve.

Resource: Academic Case
[photo - George Foster]

The San Diego Padres’ ballpark was the first integrated sports facility/development project ever attempted. While it proved to be a huge success for the Padres, San Diego, and taxpayers, there were many obstacles that had to be overcome.

Resource: Academic Case
[photo - David P. Baron]

With Google's rapid international growth, came a number of nonmarket challenges including privacy issues in both the United States and European Union, the spectrum auction, intellectual property, corporate social responsibility, and business practices in China.

Resource: Academic Case
[photo - David F. Larcker]

This case explores the various corporate governance systems that have been adopted in the United States and abroad. It examines issues of control, director and auditor independence, board structure, and more.

Resource: Academic Case
[photo - David P. Baron]

Gilead Sciences designs a strategy for delivering an AIDS drug to developing nations in Africa. This first part of the case describes the organization's initial considerations.

Resource: Academic Case
[photo - David P. Baron]

Gilead Sciences designs a strategy for delivering an AIDS drug to developing nations in Africa. This second part of the case explores the company’s experience with a distribution program.

Resource: Academic Case
[photo - R. Bruce McKern]

A shipment of industrial products gets waylaid by customs in Thailand, with a charge of smuggling. When the project manager refuses to pay an extortionary fee and is reported to officials, the company manager must figure out how to defuse the situation.

Resource: Academic Case
[photo - Jeffrey Pfeffer]

In 1991, Frances Conley, the first female, tenured full professor of neurosurgery in the United States, resigned from her position at Stanford Medical School over the appointment of a new department chair who was known for sexual harassment. As she becomes thrust into the media limelight, she wonders what she should do next.

Resource: Academic Case
[photo - David P. Baron]

In 2000, the Rainforest Action Network launched a campaign to get Citigroup to stop financing destructive activities in endangered ecosystems. This third case describes how activists try to gain access to Citigroup's top management.

Resource: Academic Case
[photo - David P. Baron]

This case describes several nonmarket issues that could significantly impact McDonald’s business. Issues include rising obesity rates, legislation, media attention, and others.

Resource: Academic Case
[photo - George Foster]

Visa’s executive vice president of international marketing, partnerships, and sponsorship played a key role in convincing Visa’s six regional boards and its international board to allow Visa to extend its Olympics and Paralympics sponsorship. His team planned to discuss the current corporate strategy and use it to refine the existing sponsorship strategy.

Resource: Academic Case
[photo - David P. Baron]

In 2000, the Rainforest Action Network launched a campaign to get Citigroup to stop financing destructive activities in endangered ecosystems. This second case relates the opportunistic revival of the campaign two years after it started.

Resource: Academic Case
Research Papers : All

Although most of the research and public pressure concerning sustainability has been focused on the effects of business and organizational activity on the physical environment, companies and their management practices profoundly affect the human and social environment as well. This article briefly reviews the literature on the direct and indirect effects of organizations and their decisions about people on human health and mortality.

Resource: Research Paper

Organization members overestimate the degree to which others share their views on ethical matters. That is, a high level of "betweenness centrality" increases an individual's estimates of agreement with others on ethical issues beyond what is warranted by any actual increase in agreement.

Resource: Research Paper

The article examines environmental issues related to supply chains and supply chain management. Attempts to introduce sustainable practices into supply chains often meet with unexpected financial or environmental costs.

Resource: Research Paper

Establishments in better managed firms are significantly less energy intensive. Better managed firms are also significantly more productive. These results suggest that management practices that are associated with improved productivity are also linked to lower greenhouse gas emissions.

Resource: Research Paper

Self-regulation is the private provision of public goods and private redistribution. This paper examines the scope of self-regulation motivated by altruistic moral preferences that are reciprocal and stronger the closer are citizens in a socioeconomic distance.

Resource: Research Paper
Courses : All
[photo - Scott McLennan]

This course uses novels and plays as a basis for examining the moral and spiritual aspects of business leadership and of the business environment. The literature covered illuminates the character of business people and the cultural contexts of values and beliefs in which commercial activities take place in a global economy.

Resource: MBA Course
[photo - Jeffrey Pfeffer]

Understanding the processes of power and influence in organizations is critical for leaders. This course aims to teach students how to to diagnose and analyze power and politics in organizational situations, show students how to exercise power effectively, and help students come to terms with the inherent dilemmas and choices involved in developing and exercising influence.

Resource: MBA Course
[photo - Charles O'Reilly]

This course examines the concept of principled leadership and the various ways leaders try to institutionalize values within their organizations. Through assigned readings, interactive lectures with visiting executives, and weekly small group discussions, students learn how leaders implement their principles, and reflect on their own values and career aspirations.

Resource: MBA Course

This course focuses on the bioscience industry (biotechnology, pharmaceutical, medical device, genomics, and vaccine). The emphasis is on the ethical and social challenges of running companies in these areas.

Resource: MBA Course
[photo - Myra Strober]

This course examines the strategies that highly educated women and men use to combine work and family. It also explores how managers can help others achieve balance in these two areas.

Resource: MBA Course
Innovators : All
[photo - Jeremy Sokulsky MBA '04]

Jeremy Sokulsky is working with government land managers, environmental regulators and private conservation investors to restore Lake Tahoe clarity.

Resource: Alumni

Dave DeForest-Stalls wants to help kids stay out of gangs. He's providing mentorship and hip ways to keep youth on the straight and narrow.

Resource: CSI Affiliates
[photo - Court Gould (EPNL '06)]

Court Gould is pushing for Pittsburgh to grow sustainably. He's working hard to inform decision makers about to accomplish that most effectively.

Resource: CSI Affiliates

Ruth Bolan is giving voice to indigenous peoples of the Pacific Island. She funds documentaries that bring their culture and challenges to millions of viewers.

Resource: CSI Affiliates
[photo - Daniel Grossman]

Daniel Grossman's Wild Planet creates toys that parents love as much as kids. His aim is to inspire learning and inventiveness.

Resource: Alumni
When does a house painter learn about low VOC paint? Are high-efficiency lightbulbs always better? How can you reduce package waste and still meet client expectations? How can a small business owner keep up with sustainability issues? Now Intuit and eBay have sites where small businesses share their green knowledge. Amy Skoczlas Cole, who runs eBayGreenTeam, and Rupesh Shah of IntuitGreen talk about small business and green.

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Resource: Audio

A national debate over the behavior of ousted Hewlett-Packard chief executive Mark Hurd had just made headlines. Advance publicity for Wall Street: Money Never Sleeps, a movie about greed writ large, was picking up volume. And political pundits were arguing daily over what it meant for candidates to be perceived as either pro- or antibusiness as midterm elections approached. Stanford GSB students reflect on Wall Street's bruised reputation.

Resource: News Article
[photo - Abhijit Upadhye]

McDonald's has migrated to India, and with it, a commitment to corporate social responsibility. In this university podcast, executive Abhijit Upadhye discusses how the introduction of the "golden arches" into the subcontinent over the past six years has resulted in the creation of local opportunities in the areas of agriculture and food production, storage, and transportation.

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Resource: Audio

The article examines environmental issues related to supply chains and supply chain management. Attempts to introduce sustainable practices into supply chains often meet with unexpected financial or environmental costs.

Resource: Research Paper
Stanford Social Innovation Review: Winter 2011

Companies that invest in their lowest-level employees are more productive and more profitable.

Resource: Stanford Social Innovation Review Article
Corner